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Content Creation

Content Creation: content that sounds like the brand.

Content production for brands: designcompany conceives and produces photo, film and text for space, stream and feed.

Content works when you recognize the brand behind it. designcompany handles content production for brands: concept, editorial plan, photo, film, text and graphics for trade shows, events and social media. Filming and photography are done with established partners; editing happens in-house on Baaderstraße.

Film, photo and text for social

designcompany's photo and film partners also accompany its own events and projects. They know the on-site processes and which images will be needed later: wide shot, space, detail and people. That way content for press, social media and follow-up is created in one go.

A cycle for social media

With dc AIded, designcompany is testing a cycle for social media content with its first clients: a conversation every two weeks provides the topics. designcompany researches, plans and produces on-brand content, and the client approves. The voice stays with the client; designcompany provides the system behind it.

Content that keeps working

An event doesn't end with dismantling. designcompany plans content from the start, so an experience turns into content for the weeks that follow: recap film, press images, posts for partners and material for the next presentation.

Related projects.

Experience StreamingExperience StreamingDigital Experiences

Back to Brand Design

Answers.

Costs depend mainly on the number and type of formats, shooting days and locations, the effort for editing, text and graphics, and the frequency of ongoing support. designcompany doesn't quote flat benchmark prices, because every content plan looks different. designcompany also offers brand design services as a retainer, billed transparently and flexibly.

Quickly, depending on the format: images and posts from an event are often ready within a few days; an image film with its own shooting days usually takes four to eight weeks. For ongoing support, a fixed rhythm of conversation, production and approval sets the pace. designcompany clarifies rhythm, dates and approval processes in the first conversation.

A production company shoots what's in the script. designcompany develops what is shown and why, and connects content with brand, space and event. Filming is done with established partners who also document designcompany's projects. Concept, editing and text come from designcompany.

At designcompany it follows the full circle principle in five phases: in Sparring, topics and channels are clarified; in Creating, concept and editorial plan take shape; in Planning, shooting schedule and partners; in Implementing, production, editing and approval; in Closing, publication and evaluation. One point of contact guides you through every phase.

An editorial plan defines which topics appear in which format on which channel, and when. designcompany creates it from the brand's goals and the year's occasions, such as trade shows, launches or events, so that content follows one line. That way the team knows weeks in advance what will be filmed and written.

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