arctic warmth

at the Alpinmesse 2024 in innsbruck, Eisbär invited visitors to immerse themselves in the diverse world of functional and sporty headwear. the booth impressed with its clean lines and a minimalist design in white – inspired by the colors and shapes of ice floes and glaciers, contrasted with the characteristic Eisbär blue. the products were presented in modular, mobile highlight displays.the back wall design resembled a minimalist gallery presentation – simple, stylish, and focused on the essentials. a creative highlight was the live demonstration of pompom making. craftsmanship up close – personal, creative, and inspiring.

festival_ Alpinmesse 24

client_ Eisbär

location_ innsbruck, austria

scope of work_ lp 1-8, conception and design, execution planning, tendering and contracting, approval planning, construction management, project monitoring

partners_ construction: Seifert & Kröger Messebau GmbH

project lead_ moritz ansorge